Nest sixteen folded sheets inside each other and the spine gets thick while the face stays thin. The inner sheets sit closer to the fold, so their fore-edge stops short of the outer sheet. That offset is creep, and on a thick booklet it is visible before anyone opens the book.
What causes it
A saddle-stitched booklet is not a stack of separate leaves. It is a set of nested sheets folded together and stitched through the fold. Each sheet adds its own thickness at the spine. The second sheet from the outside has to wrap around the first, so it starts a little further out. By the time you reach the centre sheet, the accumulated board has pushed it several millimetres toward the fore-edge.






