Packaging Print Passes Half a Trillion: The $604bn Growth Forecast for 2029

Packaging and labels have become the strategic center of gravity for the printing industry. New market modelling from Smithers shows the sector generated $504.9 billion in global value in 2024 — more than half a trillion dollars — and forecasts growth to $604.0 billion by 2029, a 3.6 percent compound annual growth rate.

The Scale of the Numbers

The volume behind those figures is difficult to visualize: 14.31 trillion A4 print equivalents of labels, corrugated board, folding cartons, flexible paper and plastics, rigid plastic, and metal packaging were printed in 2024, consuming 1.54 million tons of ink. Output is projected to reach 17.12 trillion A4 equivalents by the end of the forecast period. While traditional publication and graphics markets remain static or decline, rising consumption of packaged goods continues to fuel expansion.

From Offset Presses to Printed Electronics: Komori's Industrial Pivot

Printing's largest equipment makers are quietly becoming technology conglomerates. Komori's first-quarter results for fiscal 2027 show why: revenue of 23.1 billion yen, up 2.5 percent year on year, operating income of 537 million yen, and orders of 33.2 billion yen above internal forecasts. Sheetfed offset press orders rose 46 percent, and international markets now contribute more than 70 percent of revenue, with Europe up 41 percent and Greater China up 74 percent. The traditional press business is not shrinking — but it is no longer the whole story.

Four Divisions, One Technology Core

Komori's operations now span four divisions built on the same imaging and transport know-how. Offset printing remains the anchor, serving commercial, publishing, and packaging printers. Security printing supplies presses for banknotes, passports, and secure documents to more than thirty countries. Digital printing systems target variable-data, short-run, and personalized work. The fourth division — printed electronics — is where the growth narrative lives.

The Connected Book Factory: End-to-End Automation Reshapes Book Manufacturing

Book manufacturing has historically been a chain of handoffs: order entry, prepress, printing, cover production, binding, inspection, packing. In 2026 the industry's focus has shifted from individual machines to the connections between them. Digital book production automation now means reducing friction across the entire pipeline — order intake, imposition, printing, cover preparation, casing-in, inspection, and dispatch — so a job moves through the plant like one continuous operation rather than seven separate ones.

Prepress That Gets Out of the Way

The first bottleneck to fall is prepress. Automated imposition software now handles pagination, creep compensation, and spine adjustments without operator intervention, while cover preparation is templated and versioned automatically. Files flow straight to press from the order system — essential as orders shrink. When setup time approaches zero, the cost penalty for short runs disappears, and the choice between offset and digital shifts from quantity to turnaround.

Books as Objects: Collectible Editions Become Publishing's Fastest-Growing Format

Publishing's quiet growth story of 2026 is not the ebook — it is the book as a physical object worth owning. Premium print-on-demand editions with printed edges, foil stamping, and packaging that feels like a product launch are multiplying, and the numbers explain why: the global print-on-demand market is projected to climb from roughly USD 12.96 billion in 2026 to more than USD 100 billion by 2034.

Printed Edges and Foil Are the New Normal

The fastest-rising details in collectible editions are the ones visible from across a room: painted or printed page edges, foil-blocked covers, and textured cloth cases. Digital finishing has made these effects feasible on short runs — a few hundred copies of a special edition can carry embellishment that once required a full offset run to justify. For authors and small presses, the result is a premium product without premium minimums.

Books Escape the EU Deforestation Regulation: What the Exemption Changes for Print

Finished printed products have been pulled out of the EU Deforestation Regulation's detailed due-diligence requirements, and the change is quietly rewriting the paperwork behind paper. An amendment approved by the European Parliament in December 2025 exempts most printed matter classified under Chapter 49 of the Combined Nomenclature — books, journals, newspapers, and magazines — from the EUDR's supply-chain documentation burden.

Why the Exemption Was Granted

The reasoning was practical: finished printed products present a limited direct risk of contributing to deforestation, and applying full due diligence to them would impose an unworkable regulatory burden on publishers and the book trade. The exemption recognises that the value of a printed book lies in its content, not in the fibre it is made of — and that forcing every title through commodity-level traceability would slow publishing without meaningful environmental gain.

Laser Marking Moves Onto the Box: Packaging Decoration Without Plates or Ink

An e-commerce packaging concept from Mondi has taken the German Packaging Award 2026 in the sustainability category, and the technology at its core deserves attention well beyond the awards circuit. The concept pairs a corrugated outer box with recyclable flexible packaging that is decorated directly by laser — no printing plates, no inks, no conventional printing step in the line.

Why Laser Marking Is Interesting Now

Laser marking works by altering the surface of the material itself: the beam creates contrast by engraving, etching, or changing the colour of the substrate. Because there is no image carrier, artwork changes are instant — a file update is a file update, with zero plate costs and zero makeready. The same system can mark a QR code, a shipping address, a batch code, or a promotional message on every single parcel without slowing down. For e-commerce, where no two parcels are identical, inline variable marking has obvious appeal.

Folding Carton Economics Have Changed: What Digital Brings to the Box

Folding carton work coming through production plants today looks nothing like it did five years ago. Brand owners are proliferating SKUs at pace — limited editions, regional variants, promotional packaging, regulatory-driven changes. Pharmaceutical clients demand serialisation and track-and-trace; premium food and beverage brands want personalisation and seasonal launches that turn around in weeks, not months. Average run lengths are dropping, converters quote more jobs for fewer sheets, and every plate change or makeready hour erodes margin on work that is increasingly hard to produce conventionally.

Digital Inverts the Cost Model

Digital printing removes the plate and the makeready from the equation. Changeovers that took hours now take minutes. High-speed digital presses purpose-built for cartons now run in the range of 11,000 B1 sheets per hour, with 1200 dpi resolution and a colour gamut that meets brand-consistency standards. The old phrase 'good enough for digital' has lost its meaning — output is offset-equivalent, and the machine handles substrates from 0.2 mm paper to 2 mm microflute in a single workflow.